Search Engine Marketing

Search engine marketing (SEM) is a simple method to take your site higher in search engine rankings through the use of paid placement, contextual advertising, and paid inclusion. This primarily means that the search engine company charges fees related to inclusion of websites in their search index. These paid inclusions are also known as sponsored listings and are supported by most search engine companies.

If you are looking for instant traffic as well as long term traffic to your website, studio NetSouls’ SEM becomes a vital choice for you. Our comprehensive SEM program consists of two fundamental aspects:

  • Pay Per Click Management (PPC)
  • Search Engine Optimization (SEO)

When we perform the work on your site, we first study and analyze what parameters of your site need to be adjusted and re-designed. We completely manipulate your website and make it exactly the way search engines want to see it. The search engine marketing campaign that we implement for your site contains all the elements that will help in optimizing your site in search engines. Initially, we start with PPC Management service where you have a set a budget for this crusade for traffic where for every click received on your ad in the search engine, the amount bid for a click will be deducted by the advertising system. Simultaneously, we will be working on website’s SEO. Once the budget set for PPC service gets over, we take up the SEO service in a full fledged manner.

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